Nissan USA - Global OEM Rebranding Effort - Design & Development

In 2003, my company and I began working with Nissan USA to redesign 100% of the automotive website templates used by thousands of Nissan dealerships across the US.

I worked closely with Nissan and their creative agency of record (Sapient) to rethink and rebuild from the ground up every aspect of Nissan's presence within Reynolds & Reynolds massive dealership website and web application network.

My role:

stakeholder interviews, creative agency collaboration, wireframes, high fidelity mockups, implementation oversight.